The Future of Internet Radio and Social Networking

Andrew Heer

The Integration of Internet Radio and Social Networking will Change the Music Listening Experience

The problem

People's ability to easily obtain copyrighted music files through the internet and peer-to-peer file sharing has slowly eroded away and changed the publics willingness to pay for their music when they can download them for free. This has made it difficult for the members of the music industry from the record companies to the artists to make profits they previously could before the internet age. Now, members of the music industry must develop a new business plans to supplement the lose of revenue from declining record sales.

Proximity's Social Media Solution / Recommendation

Proximity focus group results show that Generation Y

this report will detail The internet first changed the the music industry with peer-to-peer file sharing that has made the musical content virtually free. More recently internet radio sites which offer the user a Variety. The internet radio stations sell advertisements spots.
have begun which pay the artist every time one of their songs is played

Available now at www.proximity.edu